You’re getting traffic, but now what?  Are visitors staying?  Are they becoming fans?  Are they engaging?  And most importantly, are they buying?

Most bloggers are failing at what’s most important: getting people that show up… to engage and become clients.

On Wednesday, February 3, 2010…Flat Rate Web Jobs will show you the massive errors most small business blogs make, and the steps you need to take to correct them.

You’ll learn:

• How to keep people from bouncing off your website into no-man’s land.
• How to make people feel comfortable and at ease in your space.
• How to get people to take action and take the next step on your blog.
• What you might be doing that repels customers.

Just come to our complimentary webinar on Wednesday, February 3, 2010—and BE SURE TO FORWARD THIS to your friends and have them register with THIS link:

http://bit.ly/aHdc57

Yesterday, Flat Rate Web Jobs had our first ever live webinar. Dozens of people attended, and we all talked about how Google Analytics can be used to drive a massive amount of traffic to your website.

This is a re-broadcast of that webinar. Today, we are going to create another webinar, this one is all about social media myths. If another of free boot camp — style webinar, showing you what you can do for your small business using free social media tools.

Come join us now as we gave you action items for your business that don’t take a lot of time.  Note:  Scroll forward 3-4 minutes to get to the start of everything.  We’ll do better next time.

We believe that everybody should benefit from the power of the web.  We believe that you should join us today at 2pm to get some more free training.  Come Join us today at 2pm!

Edit: For those of you who wanted it, the video is up here.  It’s WAY long and it’s WAY rough, but it’s a free video on how to use Google Analytics with a Thesis WordPress Blog.  To get to the content, scroll forward about 3-4 minutes…I had to get this up and didn’t have time to edit it, but I wanted to get it put out.  I appreciate it.

]]> http://flatratewebjobs.com/webinar1/feed/ 1 http://flatratewebjobs.com/free-webinar-list-building-as-small-biz-lifeblood/ http://flatratewebjobs.com/free-webinar-list-building-as-small-biz-lifeblood/#comments Fri, 15 Jan 2010 14:36:34 +0000 Genuine Chris Johnson http://flatratewebjobs.com/?p=1254

How to build lists that shatter your sales goals.

Don’t waste your money on canned lists of strangers. Smart small businesses create lists of qualified prospects and stay in front of them by consistently beaming value into their inboxes.

Our free webinar will cover:

• What to say to get the email
• Writing viral content for pass-along prospecting
• Avoiding unsubscribes
• Comparing e-mail marketing clients
• Maintaining multiple lists

Quick & Free Registration: https://www2.gotomeeting.com/register/167713995

As always, this will not be a “salesinar” or “pitchfest”, and our tips don’t have strings attached.

Hope you can make it!

We’ve had enough. It’s time to dispel the myths.

Our free webinar will separate fact from fiction and set the record straight about social media.

Whether you’ve only dabbled or you’ve been at it for a while, everyone has ROI-killing misconceptions to expose and destroy.

You’ll learn:

• 5 Twitter “rules” you should break
• How to promote yourself on Facebook without Spamming
• Why connecting online isn’t enough (and how to take the next step)
• Why all social media is sales (whether they admit it or not)
• 3 things you’re doing that are a complete waste of time (and what to do instead)

Quick & Free Registration: https://www2.gotomeeting.com/register/406332363

As always, this will not be a “salesinar” or “pitchfest”, and our tips don’t have strings attached.

Hope you can make it!

Tracking traffic to optimize & convert to customers

Wednesday, January 20th, we’re going to show you how to get serious about boosting qualified traffic and doubling-down on what you’re doing right.

The session covers:

• Installation & setup (if you haven’t done so already)
• Sourcing visitors
• Tracking visitor flow
• Minimizing bounces
• Guiding visitors to register
• Realistic goal setting
• Eliminating stale content without hurting Google juice

If you’re serious about monetizing your blog, you need to attend this free webinar. Click the secure link below, and we’ll make this happen for you.

As always, this will not be a “salesinar” or “pitchfest”, and our tips don’t have strings attached.

Hope you can make it!

What are you giving away?

It’s exciting, isn’t it? Witnessing the birth of a new paradigm, seeing it spread, excite people, confound others—we might call these “meme stages”.

The idea of free, as explored by Chris Anderson’s book Free: The Future of a Radical Price, has taken the marketing world by storm and its effect has been extensive and largely positive. Small business owners and independent professionals have taken admirable leaps of faith into the world of free, making often difficult adjustments to the way they do business in an effort to give consumers what they want.

There has also been frustration, the kind that accompanies the spectacular rise of any meme-able idea. We may be at the push-back stage, driven in part by excellent posts like Amber Naslund’s, Are We Entitled to Free?, where she describes the proliferation of free events:

But I don’t think free is an entitlement. And there is still a place, time, and important case to be made for paying for things.

…

I suppose the question here is: Are we entitled to have free access to the content of an event that we weren’t willing to invest time, money, or presence in to be part of in person?

Understandable backlash. We can’t give it all away, and it’s difficult to rationalize providing value at no cost, especially if it hasn’t yet resulted in a net gain on our end.

The problem here isn’t with the idea of free, it’s with what you’re doing for free and what you expect in return.

Think of it like a book review. A good review (and I don’t mean positive, just that the review itself is well-executed) will provide value by outlining the thesis of the book, its strengths and weaknesses, and ultimately, if it’s worthy of one’s time. The author of the review will explain the ideas behind the book to the extent that we, the potential readers, know what we’re in for upon purchase.

But a good review also wrestles with the ideas in question, challenging and exploring the author’s views so that a reader can wrap their head around the themes discussed without actually reading the book itself.

In other words, the review provides enough value to most people in and of itself. Most people won’t purchase the book, but will understand a bit more about a subject they’re interested in. That’s enough for them. Others will be eager for more. The review will have piqued their interest and given them a reason to go beyond its depth. They’ll need to buy the book, and they’ll be happy to do so.

This is the balance you should be looking for when thinking about what you will give away. The value you provide should be enough to satisfy most, and you need to understand that this is alright. As long as you’re letting them know that there is more to the story, that there is deeper value that they should pay you to access, some will.

Put a good free value-proposition in front of enough people, and it will pay off.

Don’t give up on free.

This is to the folks that came in on the free boot camp.  While you don’t have to, it’d be great if you could use the affiliate link here.

We’ll get going and this will be posted to the blog in a bit.