Posts tagged as:

small business

Eco-friendly apparel printers Printbrands™ have a clearly-defined and innovative brand concept, one that caught our attention long before they approached us about building a blog on their existing website. Simply put, their site was just begging for a blog that could effectively communicate their extremely marketable vision and help build an organic fan base.

From their Company Philosophy:

Printbrands™  was founded in 2009 with the goal to provide screen printing, embroidery and custom apparel services from suppliers that produce socially and ecologically conscious fashion. At Printbrands™  we take ethical trade very seriously. We believe that high quality and reasonably priced custom apparel products can be procured from suppliers that fully embrace ethical trade.

Co-Owner J Noel Kvale contacted me via Twitter (as happens more and more these days) after we had casually spoken a bit about his social media efforts, and soon Flat Rate had ourselves a new client and Printbrands™ had themselves a shiny new blog.

Being a print shop, Printbrands™ has highly exacting brand standards surrounding things like fonts and colors used, and we were happy to do our best to rise to the occasion. The Printbrands™ blog matches the overall aesthetic of their existing website, while adding to their online presence in a powerful way. J has assured me that he’s just brimming with content ideas and eager to consistently broadcast his brand message, and I believe him! It takes a special kind of business owner to be able to articulate their vision in new and meaningful ways, and we see the new Printbrands™ blog as the perfect means of doing so.

We’re proud to present the first post on the Printbrands™ blog! Stop by and leave a comment!

Year One

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Free Webinar: List Building as Small Biz Lifeblood

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How to build lists that shatter your sales goals. Don’t waste your money on canned lists of strangers. Smart small businesses create lists of qualified prospects and stay in front of them by consistently beaming value into their inboxes. Our free webinar will cover: What to say to get the email Writing viral content for pass-along prospecting [...]

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Free Social Media Course – Social Media Myths

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We’ve had enough. It’s time to dispel the myths. Our free webinar will separate fact from fiction and set the record straight about social media. Whether you’ve only dabbled or you’ve been at it for a while, everyone has ROI-killing misconceptions to expose and destroy. You’ll learn: 5 Twitter “rules” you should break How to promote yourself on Facebook [...]

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Google Analytics for Your Blog: Free Social Media Bootcamp Webinar

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Tracking traffic to optimize & convert to customers Wednesday, January 20th, we’re going to show you how to get serious about boosting qualified traffic and doubling-down on what you’re doing right. The session covers: Installation & setup (if you haven’t done so already) Sourcing visitors Tracking visitor flow Minimizing bounces Guiding visitors to register Realistic [...]

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Don’t give it all away (but don’t give up on FREE)

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It’s exciting, isn’t it? Witnessing the birth of a new paradigm, seeing it spread, excite people, confound others—we might call these “meme stages”. The idea of free, as explored by Chris Anderson’s book Free: The Future of a Radical Price, has taken the marketing world by storm and its effect has been extensive and largely [...]

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Three Excuses Keeping You From Selling to Your Twitter Friends

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Afraid of ruffling some feathers? Fill in the blank: I don’t sell to my Twitter friends because _______. Excuse 1: It’s not effective! Why this is an excuse: Certain platforms are more conducive to sales than others, but this is only part of the larger truth. Spamming the hell out of Twitter followers with an [...]

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Small Business Sales Myths

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Small businesses seem to have sales phobia.  There is a chorus of first tribers who try and  tell you that selling is inherently wrong.  That trying to sell via social media is inherently selfish.  It’s not wrong, it’s not selfish.  I’m a proud sales guy.  I am proud of the service my company renders, and [...]

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